FOR IMMEDIATE RELEASE

CONTACT:

Alison Citino

Formula PR

310-578-7050

citino@formulapr.com

EASTON-BELL SPORTS CREATES EASTON SPEED INSTITUTE Easton Commits to New Level of Skate Innovation

Van Nuys, Calif., November 9, 2011 – Easton-Bell Sports, Inc. – a leading designer, developer and marketer of branded sports equipment and accessories under the Easton, Bell, Giro, Riddell and Blackburn brands – today announced its largest and most aggressive commitment in skate innovation through its recent purchase of MLX Skate’s technology. The newly created Easton Speed Institute will combine MLX’s innovative skate insights with Easton’s design and engineering prowess, leading to a new skate concept expected to be in market for the 2013 hockey season.

“As a brand, Easton is at its best when it reinvents categories with game-changing innovation,” said Chris Zimmerman, president of Easton brands. “We believe there is a unique opportunity to provide a new approach to the art and speed of skating. I am excited that Easton is committing to the skate category in a way that parallels our leadership in hockey and lacrosse sticks, baseball and softball bats, and helmets.”

Dave Cruikshank, four-time Olympian speed skater and founder of MLX, has joined the Easton Speed Institute as Chief of Speed, bringing with him a lifetime of work, skate research and development, and a new approach to making hockey players faster. As an international skater for 16 years, Cruikshank has achieved numerous skating accomplishments including: Junior World Champion 500m; Olympic Trials Gold Medalist; World Cup Medalist; and four-time USA Olympic Team Member.

“The Easton Speed Institute is about innovating a fresh approach to hockey skate designs that speaks to optimizing speed and creating the ultimate skater’s skate. The Easton Speed Institute will reinvent how a hockey skate performs, and I am thrilled to be a part of this new team that will create game-changing products,” said Cruikshank.

“Bringing Dave and MLX’s technology into the Easton family gives us the ability to reinvent skates in a way no one has before. Dave’s remarkable insights into the world of power skating are an exceptional compliment to Easton’s expertise in performance engineering and design,” said Zimmerman.

“Cruikshank founded MLX to optimize the potential of both National Hockey League players and grassroots athletes by designing superior equipment with the key elements of comfort, protection and performance. The company’s roots are based in using a powerful new approach to skate performance that has been known to speed skaters for the past two decades. With the development of Easton’s new skate, the MLX skate brand will no longer be marketed.

Cruikshank will be joined by Easton veteran Dmitry Rusakov, who will lead a team of designers, engineers, developers and biomechanical experts to drive innovation. The Easton Speed Institute will be located at Easton’s headquarters in Van Nuys, California and in West Allis, Wisconsin.

About Easton Sports

Easton Sports is a developer, manufacturer, marketer and distributor of baseball, softball, hockey, and lacrosse equipment for both sports professionals and enthusiasts. Easton Sports focuses on its ability to innovate and create products of unmatched quality and performance including the #1 bat in the College World Series®, Women’s College World Series®, Little League World Series®, and Slow-Pitch Softball, as well as the #1 stick and #1 glove in the National Hockey League. Headquartered in Van Nuys, Calif., Easton Sports employs over 1,200 people worldwide and maintains facilities in Utah, California, Mexico, Canada and Sweden. For further information, please visit the company online at www.eastonsports.com.

About Easton-Bell Sports, Inc.

Easton-Bell Sports, Inc. is a leading designer, developer and marketer of innovative sports equipment, protective products and related accessories. The company markets and licenses

products under such well-known brands as Easton, Bell, Riddell, Giro and Blackburn. Its products incorporate leading technology and designs and are used by professional athletes and enthusiasts alike. Headquartered in Van Nuys, California, Easton-Bell Sports has 31 facilities worldwide. More information is available at www.eastonbellsports.com.

]]> http://www.eastonhockey.com/easton-speed-institute.html/feed 0 http://www.eastonhockey.com/frolunda-hockey-club-won-two-out-of-three-swedish-championships.html http://www.eastonhockey.com/frolunda-hockey-club-won-two-out-of-three-swedish-championships.html#comments Thu, 28 Apr 2011 13:53:19 +0000 admin http://eastonhockey.com/frolunda-hockey-club-won-two-out-of-three-swedish-championships.html The Easton Sports Sweden sponsored club Frölunda won two of this season’s three Swedish elite level championships. Both junior teams won their gold medals after the weekend finals in the Ericsson Globe Arena in Stockholm, in the beginning of April. The eldest juniors, J20, beat Skellefteå by 6-3, after trailing behind by 0-3 after the [...]]]>

The Easton Sports Sweden sponsored club Frölunda won two of this season’s three Swedish elite level championships. Both junior teams won their gold medals after the weekend finals in the Ericsson Globe Arena in Stockholm, in the beginning of April. The eldest juniors, J20, beat Skellefteå by 6-3, after trailing behind by 0-3 after the first period. It’s the eighth time during the past 12 years that Frölunda wins the J20 Championship. Several of the influential players of the J20 team, like Johan Sundström, Peter Andersson and Victor Backman belong to the Frölunda A-squad and will play senior hockey in the Elite League next season. Many others, for instance Robin Dahse and Sebastian Collberg, have already had some experience from A-squad play, although they don’t formally belong to the A-squad. The youngest juniors, J18, beat their Stockholm rival Djurgården 2-1, in their final game. This victory was a bit extra special since the same team, last season’s U16, then won the first Swedish youth championship ever in the club’s history.

Company to Sponsor 2011 National Pediatric Acquired Brain Injury Plan Tour

April 12, 2011; (Van Nuys, CA) – Easton-Bell Sports today announced it will serve as an official sponsor of the “2011 National Pediatric Acquired Brain Injury (PABI) Plan Tour,” an initiative of The Sarah Jane Brain Foundation (SJBF). PABI is the leading cause of death and disability for children and young adults in the United States, according to the Centers for Disease Control and Prevention. Over 765,000 American youth enter an Emergency Department every year with a new traumatic brain injury, while more than 80,000 are hospitalized and over 11,000 die annually. The nationwide public awareness tour will visit more than 40 states along its journey, ending in the middle of June.

“Easton-Bell Sports and its associated brands – Riddell, Easton, Bell and Giro – are committed to providing the best head protection for athletes who play sports at all levels,” said Easton-Bell Sports President and CEO Paul Harrington. “We are very pleased to support the Sarah Jane Brain Foundation, which shares a vision complementary to ours. We look forward to jointly working with the Foundation to help protect children and drive greater awareness of head injury issues.”

The tour will promote awareness of youth brain injuries to high schools across the country, as well as introduce the National Pediatric Acquired Brain Injury Plan (PABI Plan). The PABI Plan is the Sarah Jane Brain Project’s mission – to develop a seamless, standardized, evidence-based system of care universally accessible for all children/young adults and their families dealing with PABI, regardless of where they live. The tour will visit town hall meetings at local universities and hospitals, as well as professional, collegiate and youth sporting events to highlight the risks and symptoms associated with brain injuries. A complete list of tour visits can be found online here: www.Sports-CNN.com or on Facebook at SportsCNN.

“One of the causes of Pediatric Acquired Brain Injury is from Traumatic Brain Injury, which can be caused by any trauma to the head, including sports concussions,” said Sarah Jane Brain Foundation Founder Patrick Donohue. “We are grateful to Easton-Bell Sports for its contribution to helping the Sarah Jane Brain Foundation fight Pediatric Acquired Brain Injury, as well as its ongoing commitment to developing protective head equipment that helps save lives.”

About Easton-Bell Sports, Inc.
Easton-Bell Sports, Inc. is a leading designer, developer and marketer of innovative sports equipment, protective products and related accessories. The Company markets and licenses products under such well-known brands as Easton, Bell, Riddell and Giro. Its products incorporate leading technology and designs and are used by professional athletes and enthusiasts alike. Headquartered in Van Nuys, California, Easton-Bell Sports has 29 facilities worldwide. More information is available at www.eastonbellsports.com.

About The Sarah Jane Brain Foundation
The Sarah Jane Brain Foundation is one of the largest organizations in the country dealing with the #1 leading cause of death and disability for American youth: pediatric acquired brain injury. Its International Advisory Board is comprised of over 200 leading experts from just about every major medical institution and research university across the country and they created the National Pediatric Acquired Brain Injury Plan (PABI Plan) which develops a seamless, standardized, evidence-based system of care that is universally accessible for the millions of PABI families across the country. For more information about the foundation please visit their website www.TheBrainProject.org

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Dany Heatley, who currently skates for the NHL’s San Jose Sharks, has been named to his second Canadian Olympic Team. Hockey Canada announced its full roster for the 2010 Olympic Winter Games..

Heatley, who also skated with Team Canada during its fifth-place finish at the 2006 Olympics in Torino, Italy, has been an international star for his home country. He holds the Canadian record for most career points at the IIHF World Championship (52), most career goals (42), most goals at one IIHF World Championship (12), and shares the record for most points at one IIHF World Championship (20), a record he shares with Canada’s Olympic Team General Manager Steve Yzerman.

The Calgary, Alberta native owns gold medals from the 2003 and 2004 IIHF World Championships, a silver medal from the 2005 and 2008 IIHF World Championships. Named Top Forward and MVP at both the 2004 and 2008 Worlds, he also played for Canada at the 2002 event. Heatley also skated for Canada at the 2000 and 2001 IIHF World Junior Championships, winning the bronze in appearances.

Heatley, an eight-year NHL veteran, is in his first season with the San Jose Sharks, where his 23 goals are tied for fourth in the league and his 44 points rank seventh. Heatley’s Sharks sit atop the Western Conference’s Pacific Division with 55 points, a total that also shares the top spot in the NHL.

Getzlaf who just recently scored his 100th goal in the NHL will be appearing in his second straight Olympics for the Canadians. Getzlaf is among the 13 forwards announced via telecast shown across Canada.

Not including 2010, Jarome Iginla has been a part of two Olympic men’s hockey teams. He was a part of the 2002 gold-medal team and finished seventh in 2006. Iginla has made an appearance at the Olympics, world championships, World Cup of Hockey and world junior championships during his illustrious career.

The 2010 Olympic Winter Games run Feb. 12-28 in Vancouver, British Columbia in Canada. The men’s hockey tournament runs Feb. 16-28.

BROWN, PARISE, RAFALSKI, SUTER TABBED AS ALTERNATE CAPTAINS FOR VANCOUVER GAMES

Parise, who is in his first season as an alternate captain of the New Jersey Devils, previously served as an alternate captain on the gold medal-winning 2004 U.S. National Junior Team, as well as the 2008 U.S. Men’s National Team. He also competed at two other IIHF World Men’s Championships (2005, 2007), the 2003 IIHF World Junior Championship and was a member of gold medal-winning 2002 U.S. Men’s National Under-18 Team at the IIHF World Men’s Under-18 Championship.

The 23-man roster for the 2010 U.S. Olympic Men’s Ice Hockey Team was unveiled on NBC as part of its coverage of the Bridgestone NHL Winter Classic on Jan. 1 at Fenway Park in Boston … Ron Wilson, head coach of the Toronto Maple Leafs, is the head coach of the 2010 U.S. Olympic Men’s Ice Hockey Team, with Scott Gordon, head coach of the New York Islanders, and John Tortorella, head coach of the New York Rangers, serving as assistant coaches … USA Hockey’s international council, chaired by Tony Rossi, vice president of USA Hockey, has oversight responsibilities for all U.S. National Teams.

Team USA 2010 Olympic Winter Games Schedule
Feb. 16-28 • Vancouver, B.C.
Date Opponent

Time (Local/EST)
Tues., Feb. 16 Switzerland 12 p.m./3 p.m.
Thurs., Feb. 18 Norway 12 p.m./3 p.m.
Sun., Feb. 21 Canada 4:40 p.m./7:40 p.m.
Tues., Feb. 23 Qualification Games+ 12 p.m./3 p.m.
Wed., Feb. 24 Quarterfinals+ 12 p.m./3 p.m.
Fri., Feb. 26 Semifinals+ 12 p.m./3 p.m.
Sat., Feb. 27 Bronze-Medal Game 7 p.m./10 p.m.
Sun., Feb. 28 Gold-Medal Game 12:15 p.m./3:15 p.m.

+game time listed is when USA will play if qualified for game

January 14, 2010 – USA Hockey (usahockey.com)

COLORADO SPRINGS, Colo. – Two-time Olympian [Easton Sponsored] Natalie Darwitz (Eagan, Minn.) will serve as the captain of the 2010 U.S. Olympic Women’s Ice Hockey Team, as announced today by USA Hockey. Joining her as alternate captains will be fellow two-time Olympian Julie Chu (Fairfield, Conn.), as well as three-time Olympians Jenny Potter (Edina, Minn.) and Angela Ruggiero (Simi Valley, Calif.).

Darwitz will be serving her first Olympic captaincy at the 2010 Olympic Winter Games, which take place from Feb. 12-28 in Vancouver, B.C. She has previously been the captain for Team USA during the 2007-08 and 2008-09 seasons, which included two International Ice Hockey Federation World Women’s Championship runs.

Captains cov

L to R: Julie Chu, Jenny Potter, Natalie Darwitz and Angela Ruggiero will lead Team USA in Vancouver.

U.S. Roster Camera icon Announcement Photos
Listen:Media Teleconference with Team USA
Qwest Tour down to final game
Having been a member of the U.S. Women’s National Program since 1998, Darwitz has played 197 games for Team USA and amassed 231 points (111-120) to stand fourth on both the all-time U.S. scoring and games played lists. She has skated in two Olympics, eight world championships and seven Three/Four Nations Cups.

The trio of alternate captains also holds a multitude of experience. Chu has been part of the U.S. program since 1999 and has seen action in two Olympics, six world championships and eight Four Nations Cups. She’s played 185 games in the USA sweater, garnering 150 points (55-95) in the process.

Meanwhile, Potter and Ruggiero are the most senior members of Team USA. Potter has been on the squad since 1997 and has played in three Olympics, including in 1998 when the Americans won the first-ever Olympic gold medal awarded in the sport. In addition, while racking up 207 career points (88-119) in 179 games, she’s played in eight world championships and eight Three/Four Nations Cups.

Finally, Ruggiero, who has played more hockey games (244) for Team USA than any one else, is also a three-time Olympian after having been the youngest member of the 1998 gold medal-winning squad. She’s played in nine world championships and eight Three/Four Nations Cups and has been named the top defenseman in the world on six occasions. In her 244 games, Ruggiero has a total of 198 points (60-138), which is second all-time among U.S. defensemen.

The U.S. team is currently at the tail end of the Qwest Tour, a 10-game, nine-city tour that began on Sept. 25. The final game will take place at the World Arena in Colorado Springs, Colo., on Feb. 4 against Finland. For tickets and more information, visit QwestTour.com.

Team USA opens Olympic competition on Sunday, Feb. 14, against China.

NOTES: Click here for the full roster … The U.S. Olympic Women’s Ice Hockey Team has medaled in all three Olympic appearances to date (gold-1998, silver-2002, bronze-2006) … Mark Johnson, head women’s ice hockey coach at the University of Wisconsin, is the head coach of the 2010 U.S. Olympic Women’s Ice Hockey Team. Joining him on the coaching staff as assistant coaches are Dave Flint, head women’s ice hockey coach at Northeastern University, and Jodi McKenna, head women’s ice hockey coach at Wesleyan University.

Team USA 2010 Olympic Winter Games Schedule
Feb. 13-25 • Vancouver, B.C.
Date Opponent Location

Time (Local/ET)
Sun., Feb. 14 China UBC Thunderbird Arena 12 p.m./3 p.m.
Tues., Feb. 16 Russia UBC Thunderbird Arena 2:30 p.m./5:30 p.m.
Thurs., Feb. 18 Finland UBC Thunderbird Arena 2:30 p.m./5:30 p.m.
Sat., Feb. 20 Classification Games UBC Thunderbird Arena TBA
Mon., Feb. 22 Semifinals* Canada Hockey Place 12 p.m./3 p.m.
Thurs., Feb. 25 Bronze-Medal Game Canada Hockey Place 11 a.m./2 p.m.
Gold-Medal Game Canada Hockey Place 3:30 p.m./6:30 p.m.
*game time listed is when Team USA will play if qualified for game

FOR IMMEDIATE RELEASE

EASTON HOCKEY LAUNCHES S19 Z-SHOCK™ HELMET “THE NEXT BIG THING” AT 2010 OLYMPIC GAMES, SETS NEW INDUSTRY STANDARD IN PROTECTION, WEIGHT

S19 Z-Shock will offer more efficient impact protection at 325 grams,

nearly half as much as its leading competitors.

VANCOUVER (February 22, 2010) – Easton Hockey today announced the launch of its new S19  Z-Shock™ helmet. Drawing on the innovations and experience of the Easton-Bell Sports Helmet Technology Center in Scotts Valley, Calif., the S19 Z-Shock has been developed to weigh about as much as a small cup of coffee at just 325 grams, about half the weight of a traditional hockey helmet. It immediately becomes the lightest and most protective helmet in the NHL.

Utilizing a patented solid state construction manufacturing process which combines polycarbonate plastic micro-shells and Expanded Polypropylene (EPP) foam laminated together, the ultra lightweight S19 Z-Shock offers impact absorption results found to exceed the minimum protection requirements of all three governing safety bodies by as much as 40%.

“This helmet is as unique as the Synergy stick was when first released – there’s really nothing else like it in the world.” said Ned Goldsmith, Senior Vice President of Easton Hockey. “By combining our best minds from the Easton-Bell Sports Helmet Technology Center and hockey R&D team, we’ve been able to create a helmet that is light weight, very comfortable and incredibly protective.  Remarkably, we’ve been able to do so with a silhouette that has been an instant hit with elite players like Iginla and Zetterberg, who have all historically been traditionalists in their taste.

In an effort to reduce overall volume, the S19 Z-Shock utilizes a more efficient one-piece construction, allowing Easton’s engineers to replace air gaps and layers of plastic with enhanced EPP – a flexible, lightweight foam originally designed for automotive energy management applications. The lamination of these elements brings a new level of structural integrity to multi-impact hockey helmets that historically have only been available in motor sports and other high impact sports.

The S19 Z-Shock will be available at major sporting goods retailers in May 2010 and is currently being worn by men’s and women’s hockey players competing in the 2010 Vancouver Olympic Games.

To receive more information or schedule an interview, please contact Formula at 310-578-7050 or via e-mail at kovacs@formulapr.com. Follow Easton Hockey on Twitter: @Easton_Hockey.

About Easton Sports

Easton Sports is a developer, manufacturer, marketer and distributor of baseball, softball, hockey and cycling equipment for both sports professionals and enthusiasts.  Easton Sports focuses on its ability to innovate and create products of unmatched quality and performance including the #1 bat in the College World Series®, Women’s College World Series®, Little League World Series®, and Slow-Pitch Softball, as well as the #1 stick and #1 glove in the National Hockey League.  Headquartered in Van Nuys, Calif., Easton Sports employs over 1,200 people worldwide and maintains facilities in Utah, California, Mexico, Canada and Asia.  For further information, please visit the company online at www.eastonsports.com.  Prior to the combination with Riddell Bell, Easton Sports was a subsidiary of Jas. D. Easton Inc.  Other subsidiary companies of Jas. D. Easton, including Easton Technical Products and Hoyt, both based in Utah, are not impacted by this combination.

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CONTACT:

Matt Kovacs

Formula

(310) 578-7050

kovacs@formulapr.com

]]> http://www.eastonhockey.com/easton-hockey-to-debut-lightest-helmet-in-the-nhl-the-stealth-s19-z-shock.html/feed 0 http://www.eastonhockey.com/easton-hockey-unveils-s19-stick-complete-with-re-engineered-blade-lightning-quick-release.html http://www.eastonhockey.com/easton-hockey-unveils-s19-stick-complete-with-re-engineered-blade-lightning-quick-release.html#comments Fri, 12 Mar 2010 02:36:38 +0000 admin http://stage.nodiamonds.com/mye/easton-hockey-unveils-s19-stick%e2%84%a2-complete-with-re-engineered-blade-lightning-quick-release.html Kevlar wrapped S19 features multi-core design for improved puck control, accuracy. VAN NUYS, Calif. (October 26, 2009) – Easton Hockey, the designer and manufacturer of the No. 1 stick in the NHL, today announced the launch of its Stealth S19 stick. Re-engineered for a stiffer flex profile throughout the taper area to provide a lightning [...]]]>

Kevlar wrapped S19 features multi-core design for improved puck control, accuracy.

VAN NUYS, Calif. (October 26, 2009) – Easton Hockey, the designer and manufacturer of the No. 1 stick in the NHL, today announced the launch of its Stealth S19 stick. Re-engineered for a stiffer flex profile throughout the taper area to provide a lightning quick release, the S19 is a pro-style stick that features an enhanced feel for the puck thanks to a new blade design.

The S19 blade features a multi-core design with an upper portion featuring a structural core and a lower portion utilizing a solid core designed for dampening. The design improves the feel, puck control and shot accuracy.

“We sent Dan Cleary a couple prototypes before the 2009 postseason – he never went back, scored nine goals, had six assists, really one of the best postseasons of his career,” said Ned Goldsmith, Senior Vice President of Easton Hockey. “Zach Parise had a career year with the S17, and after a couples skates with the S19 he’s starting the 2009-2010 season with it. There’s a hundred other stories like it – from top to bottom, this stick will start blanketing NHL locker rooms.”

Like Easton’s S17—the No. 1 stick in the NHL in 2009—the S19 features a Kevlar®-wrapped, compression-molded shaft for maximum durability, power and feel, plus Easton’s patented TORX™ technology for increased torsional strength and rigidity to the blade.

The S19 stick is currently available at major sporting goods retailers.

To receive more information or schedule an interview, please contact Formula at 310-578-7050 or via e-mail at kovacs@formulapr.com. Follow Easton Hockey on Twitter: @Easton_Hockey.

About Easton Sports
Easton Sports is a developer, manufacturer, marketer and distributor of baseball, softball, hockey and cycling equipment for both sports professionals and enthusiasts. Easton Sports focuses on its ability to innovate and create products of unmatched quality and performance including the #1 bat in the College World Series®, Women’s College World Series®, Little League World Series®, and Slow-Pitch Softball, as well as the #1 stick and #1 glove in the National Hockey League. Headquartered in Van Nuys, Calif., Easton Sports employs over 1,200 people worldwide and maintains facilities in Utah, California, Mexico, Canada and Asia. For further information, please visit the company online at www.eastonsports.com. Prior to the combination with Riddell Bell, Easton Sports was a subsidiary of Jas. D. Easton Inc. Other subsidiary companies of Jas. D. Easton, including Easton Technical Products and Hoyt, both based in Utah, are not impacted by this combination.

###

CONTACT:
Matt Kovacs
Formula
(310) 578-7050
kovacs@formulapr.com

Boston Bruin Captain Will Don Head-to-Toe Easton Gear

VAN NUYS, Calif. (September XX, 2009) – Easton Hockey today announced the signing of a multi-year, head-to-toe contract extension with NHL All-Star and Norris Trophy winner Zdeno Chara of the Boston Bruins.

As an Easton endorsee, Chara will wear and market Easton Hockey gear, as well as participate in the brand’s global marketing campaign “Confidence Is Everything.” The Slovakian-born Bruins Captain will also be involved in the development of future Easton designs.

“I’m in the prime of my career, and I don’t want to mess with what works,” Chara said. “The Norris Trophy, the hardest shot, all of it came while I was wearing Easton gear.”

In addition to being a four-time All-Star, Chara is also the reigning champion of the NHL’s Hardest Shot Competition. He broke the 16-year-old SuperSkills record this year by blasting a puck 105.4 miles per hour. Known for his strong work ethic and focus on the ice, the defenseman was instrumental in helping the Bruins achieve the lowest goals-per-game average last season with 2.29 per.

“Zdeno Chara is one of the great defensemen of this era and truly one of the most unique athletes in sports with his stature on the ice,” said Mark Hughes, Director of Sports Marketing and Athletes for Easton Hockey. “What he’s been able to do with an Easton stick the last few years is really a testament not only to his incredible skill, but to the innovative equipment we bring to the rink at Easton.”

Terms of the deals were not disclosed.

To receive more information or schedule an interview, please contact Formula at 310-578-7050 or via e-mail at kovacs@formulapr.com. Follow Easton Hockey on Twitter: @Easton_Hockey.
About Easton Sports
Easton Sports is a developer, manufacturer, marketer and distributor of baseball, softball, hockey and cycling equipment for both sports professionals and enthusiasts. Easton Sports focuses on its ability to innovate and create products of unmatched quality and performance including the #1 bat in the College World Series®, Women’s College World Series®, Little League World Series®, and Slow-Pitch Softball, as well as the #1 stick and #1 glove in the National Hockey League. Headquartered in Van Nuys, Calif., Easton Sports employs over 1,200 people worldwide and maintains facilities in Utah, California, Mexico, Canada and Asia. For further information, please visit the company online at www.eastonsports.com. Prior to the combination with Riddell Bell, Easton Sports was a subsidiary of Jas. D. Easton Inc. Other subsidiary companies of Jas. D. Easton, including Easton Technical Products and Hoyt, both based in Utah, are not impacted by this combination.

###

CONTACT:
Matt Kovacs
Formula
(310) 578-7050
kovacs@formulapr.com